UNITS AND COURSE OUTLINES
Business Law
COURSE OUTLINE
1. Introduction to Law
Definition and importance of law
Sources of law in Kenya (Constitution, statutes, common law, Islamic law, etc.)
Classification of law: public vs. private, civil vs. criminal, substantive vs. procedural
2. The Legal System in Kenya
Structure of Kenyan courts
Roles and jurisdiction of various courts (e.g., Supreme Court, High Court, Magistrate Courts)
Alternative dispute resolution methods (ADR): arbitration, mediation
3. Law of Contract
Definition and essential elements of a valid contract
Types of contracts (express, implied, written, oral)
Offer, acceptance, consideration, intention to create legal relations
Capacity to contract and legality of purpose
Termination and breach of contract
Remedies for breach of contract
4. Law of Agency
Meaning and creation of agency
Types of agents and their authority
Duties and rights of agents and principals
Termination of agency
5. Law of Sale of Goods
Definition and essentials of a valid sale
Conditions and warranties
Transfer of property and risk
Duties of buyer and seller
Remedies for breach
6. Law of Partnership
Formation and types of partnerships
Rights and duties of partners
Registration and dissolution
Partnership vs. company
7. Law of Torts
Definition and general principles
Negligence, nuisance, defamation
Vicarious liability
Remedies in tort (damages, injunctions)
8. Employment Law
Contract of employment: rights and duties of employers and employees
Termination of employment
Labour laws in Kenya (Employment Act, Labour Relations Act)
Workplace health and safety
9. Company Law (Basic Principles)
Meaning and types of companies
Incorporation and registration
Memorandum and Articles of Association
Directors, shareholders, and meetings
Winding up and liquidation
10. Consumer Protection and Ethics
Consumer rights and responsibilities
Consumer protection laws in Kenya
Business ethics and social responsibility
TRADE PROJECT
1. Introduction to Trade Projects
Meaning and importance of a trade project
Types of trade projects (product-based, service-based, innovation-based)
Role of trade projects in entrepreneurship and skill development
2. Project Selection and Planning
Identifying business opportunities
Choosing a suitable trade project
Setting project goals and objectives
Work plan and timelines
3. Market Research
Identifying target market
Understanding customer needs and preferences
Analyzing competitors
Determining pricing and demand
4. Business Planning
Business name, location, and structure
Resources required (financial, human, physical)
Budgeting and capital sourcing
Legal requirements and licensing
5. Project Implementation
Setting up the business
Product or service delivery
Record keeping and stock management
Customer service and promotion
6. Monitoring and Evaluation
Daily/weekly progress tracking
Identifying challenges and solving problems
Adjusting strategies based on feedback
7. Financial Record Keeping
Cash book and petty cash
Income and expenditure statements
Profit and loss summary
Cost analysis
8. Report Writing
Structure of a trade project report:
Title page
Acknowledgment
Introduction
Objectives
Methodology
Findings and analysis
Challenges and recommendations
Conclusion
Appendices (invoices, photos, receipts, etc.)
Presentation of the report
HUMAN AND PUBLIC RELATIONS
HUMAN AND PUBLIC RELATION COURSE OUTLINE
1. Introduction to Human and Public Relations
Definition and importance
Objectives of human and public relations
Difference between human relations and public relations
Role of HR and PR in organizations
2. Human Relations in the Workplace
Interpersonal relationships
Attitudes, perception, and personality
Motivation and teamwork
Conflict resolution and handling grievances
3. Communication in Human and Public Relations
Channels of communication (formal and informal)
Barriers to effective communication
Listening skills
Feedback and clarity in communication
4. Public Relations Practices
PR tools and techniques (press releases, newsletters, brochures, etc.)
Media relations and press handling
Corporate image and branding
Crisis communication and management
5. Customer Relations and Service
Understanding customer needs and behavior
Professional conduct and etiquette
Handling customer complaints
Building customer loyalty
6. Organizational Culture and Climate
Types of organizational cultures
Influence of culture on human relations
Creating a positive work environment
7. Ethics and Professionalism in Human and Public Relations
Code of ethics in HR and PR
Confidentiality and integrity
Professional behavior and corporate responsibility
8. Event Management and Protocol
Planning and organizing events
Official procedures and etiquette
Hosting guests and managing corporate functions
9. PR Strategy and Planning
Steps in developing a PR strategy
Setting objectives, target audience, and key messages
Budgeting for PR activities
Evaluating PR effectiveness
10. Emerging Trends in Public Relations
Use of social media in PR
Digital PR and online reputation management
Corporate social responsibility (CSR)
BUSINESS FINANCE
1. Introduction to Business Finance
Definition and scope of finance
Objectives of business finance
Role of finance in business operations
Differences between accounting and finance
2. Sources of Finance
Internal vs. external sources
Short-term, medium-term, and long-term financing
Equity vs. debt financing
Sources for small and large businesses
3. Financial Planning and Budgeting
Objectives of financial planning
Types of budgets (operating, cash, capital)
Budget preparation and control
Importance of budgeting in decision-making
4. Working Capital Management
Meaning and components (cash, receivables, inventory, payables)
Importance of managing working capital
Liquidity vs. profitability trade-off
Cash management techniques
5. Time Value of Money
Concept and importance
Present value and future value
Simple and compound interest
Applications in investment decisions
6. Capital Structure and Cost of Capital
Meaning of capital structure
Factors influencing capital structure
Cost of equity, debt, and weighted average cost of capital (WACC)
7. Investment Appraisal Techniques
Importance of investment decisions
Payback period
Net Present Value (NPV)
Internal Rate of Return (IRR)
Profitability index
8. Financial Ratios and Analysis
Purpose and importance of financial analysis
Types of ratios: liquidity, profitability, activity, and solvency
Interpretation of financial statements using ratios
9. Sources and Management of Business Risk
Types of business risks (financial, operational, market)
Risk management strategies
Role of insurance in risk management
10. Emerging Trends in Business Finance
Mobile banking and fintech
Digital finance tools (e.g., accounting software, financial apps)
Crowdfunding and peer-to-peer lending
OFFICE ORGANISATION
OFFICE ORGANISATION COURSE OUTLINE
1. Introduction to Office Organisation.
2.Organisation structure.
3.Office Layout.
4.Filling and Storage of records.
5.Communication Services.
7.Wages, Salaries and Accounting services.
7.Control of stationery and office equipment.
8.Human relations.
9.Emerging issues and trends in office organisation.
ECONOMICS
1. Introduction to Economics
Definition and scope of economics
Basic economic problems: scarcity and choice
Types of economic systems (capitalist, socialist, mixed)
Factors of production
2. Theory of Demand and Supply
Law of demand and determinants
Law of supply and determinants
Equilibrium price and quantity
Elasticity of demand and supply (price, income, cross)
3. Consumer Behavior
Utility and satisfaction
Law of diminishing marginal utility
Consumer equilibrium
Indifference curve analysis (introductory level)
4. Theory of Production
Meaning and types of production
Short-run and long-run production
Law of variable proportions
Returns to scale
Costs of production: fixed, variable, average, marginal
5. Market Structures
Perfect competition
Monopoly
Monopolistic competition
Oligopoly
Price and output determination in different markets
6. National Income
Definition and concepts: GDP, GNP, NNP, NI
Circular flow of income
Methods of measuring national income
Problems in measuring national income
7. Money and Banking
Functions and characteristics of money
Types of money
Commercial banks and central bank functions
Credit creation and monetary policy
8. Inflation and Unemployment
Types and causes of inflation
Effects and control of inflation
Types and causes of unemployment
Remedies for unemployment
9. International Trade
Importance and types of trade (domestic vs. international)
Theory of comparative advantage
Balance of payments
Exchange rates
Trade restrictions: tariffs, quotas
10. Economic Planning and Development
Meaning and objectives of economic planning
Characteristics of developing economies
Strategies for economic development
Role of government in development